News and events

Fieldays® 2018

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This article was published on 1 May 2018

We were at the Southern Hemisphere’s biggest showcase of agricultural technology and innovation. It was great to see you there!

When
13-16 June
Where
Mystery Creek, Hamilton

Not at Fieldays this year? You can also:

About Fieldays

The New Zealand National Agricultural Fieldays® at Mystery Creek®, Hamilton is the biggest showcase of agricultural technology in the Southern Hemisphere and is a demonstration of how New Zealand is leading change for farmers globally.  This year it took place 13-16 June.

Callaghan Innovation is New Zealand’s innovation agency. Our role is to activate innovation and help businesses grow faster for a better New Zealand.  On the 50th anniversary of Fieldays as part of the theme of “future of farming” our programme highlighted the latest in agritech.

Here is an overview to some of the activities we were part of during Fieldays this year. 

Agritech Business Seminar Series

These free seminars were designed for New Zealand agritech businesses and feature local and international experts working in some of the world’s fastest-growing markets. They were organised by Callaghan Innovation, NZTE, Ministry for Primary Industries and the Treasury. 

If you were unable to attend these seminars, you can now view them in the videos below.

On-farm environmental technology: Latest trends and products

Read the full transcript on the NZTE website

This seminar showcased some of the latest products and services that can reduce environmental impacts, help farmers to meet regulatory requirements, and make better use of resources to improve financial gain.

Our speakers:

  • Ministry for the Environment – regulations update
  • CRV Ambreed – nitrogen reducing animal genetics
  • Eko360 – controlled release fertiliser 
  • PGG Wrightson - Ecotain Plantain: Significantly reducing nitrate leaching
  • GPS-it  -  mapping technology for environmental consents
  • Pastoral Robotics – automated nitrogen treatment
  • Regen – nitrogen management software
  • Ravensdown - ClearTech: Transforming dairy farm effluent
Brexit: A new era for partnership

Read the full transcript on the NZTE website 

The UK agribusiness environment is evolving rapidly. With Brexit triggering the loss of EU agricultural income subsidies, British farmers now face the biggest changes seen in the sector for seventy years – creating an opportunity for New Zealand businesses to help them build more efficient and profitable operations, now and into the future.

Our expert panel gave an update on the Brexit process and the proposed New Zealand-UK Free Trade Agreement, and perspectives on New Zealand’s future agribusiness and trade relationship with the United Kingdom. 

Our speakers:

  • Daniel Taylor, returning New Zealand Trade Commissioner, UK and Ireland, New Zealand Trade and Enterprise
  • Robert Taylor, Europe Divisional Manager, Ministry of Foreign Affairs and Trade
  • Mike Peterson, New Zealand Special Agricultural Trade Envoy
Where to next? An overview of top agritech markets 

Read the full transcript on the NZTE website

Most New Zealand agritech exporters start in Australia, but value drivers are very different and duplicating your New Zealand sales techniques won’t always work. Ireland, North America and Chile require even more customisation, and what works in one market won’t automatically transfer to others.

At this seminar a range of in-market specialists and New Zealand exporters to explore four top agritech markets – including market size and opportunities, critical success factors, the investment you’ll need, and what does and doesn’t work in each market. 

Our speakers: 

  • Cathy Wansink, Business Development Manager, Australia, New Zealand Trade and Enterprise
  • Daniel Taylor, returning New Zealand Trade Commissioner, UK and Ireland, New Zealand Trade and Enterprise
  • Brendan Mahar, International Market Manager, South America, New Zealand Trade and Enterprise
  • Stephen Hoffman, International Sales Executive - Animal Management, Gallagher
Driving Bigger, Better, Faster Sales  

Read the full transcript on the NZTE website

This energetic high-level seminar was designed to inspire and share best practice for international sales.

Our speakers: 

  • Jodie Kirkwood, Programme Manager Sales, New Zealand Trade and Enterprise
  • Phil Quinn, Head of Business Origination, New Zealand Export Credit Office

Fieldays Innovation Awards

The Fieldays Innovation Awards showcased new products from New Zealand and helped winners grow their business by introducing them to the marketplace and facilitating networks to commercial success.

Once again, this year we sponsored the Callaghan Innovation Partnership & Collaboration Award, which recognises New Zealand agribusinesses or products that have demonstrated strong and successful collaboration and/or partnerships with a research, market or business partner. This year's winner, Holsim, was awarded a $3,000 international connections scheme.

Highlights from Fieldays

A few of our highlights from Fieldays 2018...

The Fieldays Awards - with Holsim winning our Partnership and Collaboration Award

We spotted a lot of cool agritech at Fieldays. Here's a selection:

And of course, meeting our customers and New Zealand agritech innovators was very rewarding