Joe Williams

Joe Williams

Customer Navigator

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Inspiring mindset, resilience and energetic entrepreneurs

My work as a Callaghan Innovation Navigator at Trust Tairāwhiti is based in the Tairāwhiti / Gisborne region where my food and beverage business management expertise supports a whole range of incredible people doing amazing things.

I have met customers who can take a seed of an idea and build it into an offering with global potential. The mindset, resilience and energy that this takes is endlessly inspiring. Any time one of my customers gets some good media I get a real energy boost. Seeing them receive recognition for their hard work is always a proud moment particularly when it's linked to a challenge I helped them solve.

Areas of expertise
  • Food and beverage sector
  • Brand development
  • Supply chain management
  • Strategy design
  • Relationship management
  • Process design
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