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Hudson Gavin Martin


Hudson Gavin Martin are New Zealand’s leading technology, media and intellectual property law firm, delivering tailored advice to realise, commercialise, and protect your intangible assets. We are consistently ranked in global legal directories as a top tier 1 law firm for technology, media and telecommunications (TMT) / IP. We work with a broad range of intangible asset owners, entrepreneurs, cutting edge technology companies, and global innovation leaders.

Traditional IP (patents, trade marks and copyright) is no longer the primary asset in your business. Data and know-how are key, as are your relationships with customers and partners, and the way you structure your business to realise, commercialise, and protect your intangible assets. We understand this reality better than anyone.

We are consistently ranked in global legal directories as a top tier 1 law firm for technology, media and telecommunications (TMT) / IP. We work with a broad range of intangible asset owners, entrepreneurs, cutting edge technology companies, and global innovation leaders. This includes many ‘as-a-service’ providers and customers from various industries. We are members of, and in some instances on the executive of, many industry bodies (ranging from FinTech to LegalTech) and so are on top of the latest industry practice and knowledge. Our team has a rich and varied mix of industry relevant experience, obtained from working with or within market leading businesses.

We are at the forefront of the changing business landscape driven by technology, data and creativity and use our knowledge in these specialist areas to provide greater insights to all our clients across different sectors. Whether it's a deal or dispute, you will have access to the expertise needed to drive the best solutions. By creating genuine partnerships and working beyond the traditional scope, we help you identify opportunities, create new connections, and set new standards, unlocking the potential of your innovation, and leveraging it for growth and success.

Contacts Sector expertise
  • IP Strategy: bespoke IP strategy services; identifying relevant IP assets; assessing ability to operate in the market (including ‘freedom to operate’ assessments); formulating practical IP strategy.
  • Technology: ‘as a Service’ services (software, platforms, infrastructure) and cloud computing; software licencing; hardware acquisition; support and maintenance; development (including app and game development); system implementation; outsourcing and managed services; e-Commerce and online services; 
  • Media: digital media and content development; social media platforms; gaming, gamification and transmedia; content production and licencing.
  • Data and Privacy: data licensing, protection and commercialisation; privacy; data and cyber security.
    Intellectual Property: trade marks, copyright, patent strategy, IP enforcement; brand development and strategy; advertising copy approval. 
  • Commercial: supply, manufacture, reseller and distribution arrangements; consultancy services; confidentiality agreements; sponsorship; research and development.
  • Corporate: company establishment; IP corporate structuring; shareholders’ agreements; sale and acquisition of businesses; capital raising; employee share schemes; due diligence; corporate governance.
  • Litigation and Dispute Resolution: commercial litigation (including IP, technology and shareholder disputes); mediation and arbitration; IP tribunal hearings (IPONZ, IPA, Copyright Tribunal); urgent relief action (including injunctions, search and freezing orders).

Working with us on

Pricing

Partner / Special counsel: (15 years’ experience):

  • proposed panel hourly rate is $495
  • standard day rate is $3,867
  • proposed panel day rate is $2,475
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